Let’s do lunch…

We British have  one or two polite stock phrases readily to hand for those times when we want to say something, but don’t really have anything meaningful in mind at that moment. Apparently they are known as ‘phatic exchanges’. ‘Nice weather we’re having…’ is one, and ‘lovely day isn’t it?...’is another. Also ‘must do lunch... Continue Reading →

Ivory Towers…

Thoughts behind the song ‘That Ain’t Livin'’,  from the album ‘Fears, Secrets and Lies’. Yesterday, stopping for an urgently needed call of nature at a motorway service station on the M4, I was assailed by a large poster of a cheerful young woman, confidently encouraging me to ‘follow the road to happiness’. Her ‘road to... Continue Reading →

Score: Marketeers 0, Holy Spirit 10.

I used to be marketing director for a small design company; my job was to come up with ways to get companies and their products noticed and thought of in the best light possible. This boiled down to making their services and products look more exciting, more leading edge, better value, more attractive, effective and... Continue Reading →

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